Unlock Your Potential as a Media Manager at Post Consumer Brands
Join a dynamic team at Post Consumer Brands, where innovation meets passion, and contribute to a meaningful mission that drives success in the e-commerce landscape. We're seeking a seasoned Media Manager to lead our Pureplay and Marketplace efforts, focusing on industry giants like Amazon and Chewy. As a Media Manager, you will be at the forefront of developing and executing data-driven digital marketing strategies that propel our brand forward in the competitive e-commerce arena.
About the Position
The Media Manager role is pivotal in shaping our digital marketing initiatives across key e-commerce platforms. This position demands a blend of strategic thinking, creative vision, and analytical prowess to drive campaign success and maximize ROI. As a Media Manager at Post Consumer Brands, you will be responsible for planning, executing, and optimizing digital media campaigns that resonate with our target audience and align with our business objectives.
Key Responsibilities
- Plan and execute comprehensive digital media campaigns across various retail media tactics for e-commerce customers, including Amazon, Chewy, and Instacart.
- Manage and optimize retail media budgets to ensure effective allocation and maximum ROI.
- Conduct thorough evaluations of retail media capabilities and provide actionable recommendations for future spending.
- Establish clear measurement goals for media spend and translate complex data into actionable insights that inform future campaign strategies.
- Assess media performance using key e-commerce metrics and communicate the impact to the organization, highlighting successes and areas for improvement.
- Continuously monitor and analyze programs to enhance audience understanding and identify new opportunities for growth.
- Oversee the creative process for paid media across multiple e-commerce channels, ensuring alignment with brand messaging and campaign objectives.
- Lead creative optimizations and testing strategies, including A/B testing, to refine campaign performance and improve results.
- Collaborate with cross-functional teams to integrate brand insights with sales priorities, driving cohesive and effective marketing strategies.
- Partner with agencies to define and deliver on campaign KPIs, monitor program performance, and ensure alignment with our marketing goals.
- Educate partners on the evolving landscape of digital and retail media, fostering strong relationships and staying ahead of industry trends.
- Coach and develop associate media managers, sharing expertise and contributing to the growth and development of the team.
Essential Qualifications
To succeed in this role, you will need:
- A Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 5-7 years of experience in marketing, media planning, and/or strategy, with a focus on e-commerce and digital media.
- Proven e-commerce experience, with a deep understanding of the digital landscape and emerging trends.
- Strong analytical skills, with the ability to interpret complex data and drive informed decision-making.
- Excellent organizational skills, with attention to detail and the ability to manage multiple projects simultaneously.
- Experience in multiple digital media channels, including search, programmatic, and social media.
Preferred Qualifications
To stand out, you'll have:
- Experience in creative strategy and execution for digital media campaigns, with a keen eye for innovative and effective solutions.
- Strong written, communication, and presentation skills, with the ability to articulate complex ideas and insights to various stakeholders.
Skills and Competencies
To excel as a Media Manager at Post Consumer Brands, you will need:
- A data-driven mindset, with the ability to analyze complex data sets and drive campaign optimization.
- Strong creative vision, with the ability to develop innovative and effective media strategies.
- Excellent collaboration and communication skills, with the ability to work effectively with cross-functional teams and external partners.
- A customer-centric approach, with a deep understanding of e-commerce customers and their needs.
- Adaptability and flexibility, with the ability to navigate the ever-changing digital landscape.
Career Growth Opportunities and Learning Benefits
At Post Consumer Brands, we're committed to your growth and development. As a Media Manager, you'll have the opportunity to:
- Develop your skills in data-driven marketing, creative strategy, and campaign execution.
- Collaborate with cross-functional teams, gaining insights into various aspects of the business.
- Stay ahead of industry trends, with access to ongoing training and education.
- Contribute to the development of junior team members, sharing your expertise and experience.
Work Environment and Company Culture
We pride ourselves on a collaborative work environment that values team input and fosters a culture of innovation and creativity. As a remote-friendly organization, we offer a hybrid working schedule that allows for flexibility and work-life balance.
Compensation, Perks, and Benefits
We offer a competitive salary and a comprehensive benefits package that includes:
- A hybrid working schedule with flexibility for remote work.
- A collaborative work environment with a focus on team input and values.
- Ongoing training and education to support your growth and development.
Join Our Team
If you're a motivated and experienced Media Manager looking to drive success in the e-commerce landscape, we want to hear from you. Apply now to join our dynamic team at Post Consumer Brands and contribute to a meaningful mission that drives results.
Don't miss out on this exciting opportunity to shape the future of our brand and drive success in the e-commerce arena. Apply today and take the first step towards a rewarding and challenging career as a Media Manager at Post Consumer Brands.
Apply Now