Job Description:
• Own programs designed to drive qualified pipeline through lead buying, content syndication, and affiliate advertising.
• Work cross-functionally with Sales, Demand Generation, Marketing Operations, and Content teams.
• Strategic and analytical, uncover new growth opportunities.
• Optimize return on ad spend (ROAS) across multiple vendors and partners.
• Manage the company’s affiliate program including partner recruitment and onboarding.
• Define commission structures, monitor traffic quality, and identify co-marketing opportunities.
• Manage relationships with lead vendors, define lead qualification criteria, and monitor lead quality.
• Plan and execute content syndication campaigns and manage targeting parameters.
• Own performance reporting across all channels, maintain accurate budget tracking.
• Present performance insights and recommendations to marketing leadership.
Requirements:
• 5+ years hands-on experience with performance marketing programs
• Proven past experience managing affiliate programs in PartnerStack is a plus
• Experience working with high-growth SaaS products
• Deep understanding of the B2B sales funnel
• Familiarity with the B2B MarTech stack, including Salesforce and Marketo
• Results-oriented and data-driven
• Ability to build performance marketing channels from the ground up with a strong focus
• Strong interpersonal and communication skills
• High level of ownership and accountability
• Bachelor's Degree
Benefits:
• Flexible, employee-led remote model
• Professional development stipend
• Comprehensive health plans
• Parental leave plans