Job Description:
• Concept and craft copy for paid media ads across video and static formats, tailored for a range of paid media channels.
• Partner with growth and integrated marketers to analyze performance and audience insights to pitch new creative areas to test.
• Collaborate with art directors, motion designers, editors, and producers to deliver high-quality ads that balance brand craft with performance goals.
• Contribute to shoot planning with producers, ensuring still and video content is captured with paid placements in mind.
• Translate performance results into creative adjustments and share learnings across teams.
• Maintain high standards in copy, tone, voice, and brand.
• Provide clear, constructive copy direction and feedback to cross-functional creative partners and external collaborators.
• Recommend efficiencies and process improvements that allow for faster, smarter creative output.
• Model curiosity, experimentation, and a growth mindset in every stage of the creative process.
Requirements:
• 8-10 years of experience in copywriting, with a strong portfolio of paid media creative.
• Proven ability to concept and ship video-first ads quickly in fast-paced environments.
• Deep understanding of platform best practices for Meta, TikTok, Snap and other digital channels.
• Comfort working with performance data as both a guide and inspiration for creative.
• Excellent collaboration and communication skills, working closely with growth, art, production, and external partners.
• Self-starter with a bias for action, curiosity about performance drivers, and a growth mindset.
Benefits:
• Competitive salary & equity compensation for full-time roles
• Unlimited PTO, company holidays, and quarterly mental health days
• Comprehensive health benefits including medical, dental & vision, and parental leave
• Employee Stock Purchase Program (ESPP)
• 401k benefits with employer matching contribution
• Offsite team retreats